Hello there!
I'm Cynthia…
A Boulder-based esthetician, holistic skincare formulator, and business mentor with nearly two decades of trial-and-error wisdom to share.
Very into: morning walks, testing new formulations, and creating businesses that give you your life back and teaching other solo-ists how to do exactly that.
I'm so glad you're here.
I built my solo esthetics practice from the ground up, and for a long time, I thought being fully booked was the dream. But behind the scenes, I was overwhelmed and forever scrambling to create something consistent and predictable. I was drowning in conflicting advice from every "expert" online, constantly pivoting between strategies that promised everything but didn't deliver.
It took me years of trial and error to figure out what actually works. I made every expensive mistake in the book, from poor business decisions to chasing trends that looked good but delivered nothing. I learned the hard way which strategies create real results versus which ones just burn you out.
Today, I run a successful business that gives me more time, more freedom, and more alignment with the life I want to live. And here's the thing: you don't have to learn it the hard way like I did.
Through my coaching and hands-on support, I help solo estheticians skip the costly mistakes and build businesses that feel good to run and even better to grow. All that wisdom I gained through years of figuring it out myself? That's exactly what I'm here to share with you.
Currently... You'll usually find me testing a new product formulation, out on a walk brainstorming solutions for my coaching clients, or listening to a podcast with my matcha in hand.
If you're ready to create a thriving business that reflects your values and gives you more of your life back, I'd love to show you how.